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InfoQuest
Business Process Review
If you looked at your
business through your customers' eyes, what would you see?
In today’s competitive marketplace, there has never been greater pressure on companies to find out - in detail - what their customers think.
Studies have consistently shown that a “Totally Satisfied” customer is as much as ten times more likely to buy again than a customer who is merely “Somewhat Satisfied.” Unfortunately, for every customer complaint the typical company receives, there will be, on average, 27 others that are never reported - even when you ask.
In recent years, many companies have resorted to some kind of survey to find out what their customers really want and need. Normally delivered on paper, by personal interview or by telephone, business owners and managers are seemingly deluged with such surveys. Many view them as irritating intrusions on busy schedules. Response rates of 5-10% prove that their completion is not viewed as a high priority.
The dilemma is, how can a company open up lines of communication and obtain vital commercial knowledge without annoying its customers and undermining the business relationship? That’s where InfoQuest steps in.
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WHAT
IS InfoQuest
?
How
it Works
Why
it Works
What
it Achieves
ConSensor®
Clients'
Quotes
Sample
Reports:
Overall
Satisfaction
Customer
Loyalty
Sales
Performance
Problem
Identification
Individual
Customer Responses
The Revenue
Index
ProfitMaxsm
Strategic Profile
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